Sunday, February 14, 2010

Preparation for Video shoot...

I write this on the eve of The Benefit Guys' first professional video shoot. We always knew the importance of video's on the internet, and always knew how they would be used and how they would work. Well the time has finally come, and tomorrow we are doing our first professinal video shoot.
For the past week, topics have been thought about, added, deleted, amended, you name it. The challenge is, there is so many hours in a day to get everything done. For example, the video company is contracted for 4 hours. We are going to try to shoot a bunch of different videos reagarding, Life Insurance, Travel Insurance, Group Insurance, Disability Insurance and the list goes on. The purpose is to help you, the consumer, get a bit more educated on something you know that is important, but may not quite understand how it will work.

Not only are we doing this for the consumers, we are also doing some sales videos, to help our Affiliates. One of the things to consider, is since the video's will be released over several weeks, you have to factor in a few wardrobe changes, you know, stuff like that. Believe it or not, more time went into the preparation, than the actual shoot. It is just another reminder that preparation is important to anything you do. So, if you are reading this, look for the first videos on our website, www.thebenefitguys.ca in a few short weeks.

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